Goodbye Hollywood. Hello weed!
Hi there! My name is Mark, I'm pretty new to Vangst but excited to be a part of the community. I've been participating in Southern California's medical and recreational markets for almost 15 years now and have learned a lot along the way. I'm also currently studying for a "Business of Cannabis" Certificate from the University of California at Riverside. My background is in TV Production, but I'm looking to transition into the Cannabis Industry full-time. Manufacturing, sales and marketing, and distribution are just a few areas of interest. Also love all of the stuff happening with concentrates -- solventless rosin in particular. Would love to connect and hear what you do/want to do in the industry or just to say hi! Good luck out there!
Welcome to the community! I have some background in film/media/sales as well and have found the industry to be a great change. My first job in cannabis was working with a brand as a lot of the marketing/sales/film skills I had transitioned more easily to a CPG style product as opposed to a grow. Not to say you can't go straight to a cultivator or extractor - that was just my experience. I did a lot of blind outreach to my favorite products asking to grab coffee and learn about their brands in order to have a big enough network to break in. Good luck and excited to see where you land!
Great advice. Thank you, Coree. I’m thinking a sales and marketing type of role is most likely where I will end up as well and that would be great. Ideally with a brand I love haha! Would be a great place to learn more about cultivating and extracting as well I think. I’ll let you know where I land. Thanks again for the advice.
I'm in a similar situation as you. I have significant marketing experience and am looking to transition to the cannabis industry. It excites me and I think the future of marketing and advertising for this industry is incredibly bright. There seems to be so much runway for creative ideas. I've been looking for ways to break into this space and it seems tough, hoping this community produces some activity for me. I wish you the best on your search and hope you find a great fit!
Hi Liz! Thanks for reaching out. I agree, it can be tricky to find the right fit. Let's hope that staying proactive and engaged in the industry will lead us to the right thing. Good luck and keep me posted!! :)
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