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Branding and Marketing

Who has the best branding / visual identity in Cannabis?

Branding and Marketing

Hey everyone – I'm doing some exploration on Cannabis branding, and how the category is evolving. Curious to hear everyone's favorite examples of best-in-class branding or visual identity in the category. Specifically thinking about things like logo, fonts, colors, type, etc. What do you love? And why?

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I'm obsessed with Binske's brand!! It's like each product's packaging is a new piece of art, so cool. I also like the meaning behind the name Binske, "an experience of perfection." They really strive for that producing farm-to-table products with premium ingredients.

http://www.binske.com/about-us/

I also love how Blazy Susan uses pink papers to help raise money for breast cancer awareness! Also, the 50's aesthetic is super fun and inviting.

https://blazysusan.com/about/

Agreed Binske has beautiful packaging and product concept roll outs!

Sarah-Abbott: I'm obsessed with Binske's brand!! It's like each product's packaging is a new piece of art, so cool. I also like the meaning behind the name Binske, "an experience of perfection." They really strive for that producing farm-to-table products with premium ingredients.

http://www.binske.com/about-us/

I also love how Blazy Susan uses pink papers to help raise money for breast cancer awareness! Also, the 50's aesthetic is super fun and inviting.

https://blazysusan.com/about/

I think that no one can argue that Cookies has beat everyone in terms of visual identity. It's amazing really what they have created as almost no one that I've encountered using the brand repeatedly can give me a very coherent reason why but just have a general sense they like what they are doing. I love Lola cannabis' packaging and branding as well.

Sarah-Abbott: I'm obsessed with Binske's brand!! It's like each product's packaging is a new piece of art, so cool. I also like the meaning behind the name Binske, "an experience of perfection." They really strive for that producing farm-to-table products with premium ingredients.

http://www.binske.com/about-us/

I also love how Blazy Susan uses pink papers to help raise money for breast cancer awareness! Also, the 50's aesthetic is super fun and inviting.

Binske packaging is some of the best around - the artwork is really beautiful!!

https://blazysusan.com/about/

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